It’s not at all unusual to see someone trying to sell their car on Craigslist, nor is it unusual for someone to shoot some video to accompany the listing, but making it so good that Nissan buys back their own car, now that’s something.
The brilliant ad was created by Luke Aker of Ikonik Films in order to sell his 1996 Nissan Maxima. What was so special about the car? Nothing. Not a darn thing. In fact, the old girl has some serious wear and tear.
The seats are worn to the point of splitting open to reveal their yellow foam-filled innards. There appears to be a missing light or two. Oh, and the front bumper is being held on buy a ratchet strap. It is, in every sense of the word, a used car.
Yet Aker made a video worthy of a newly launched supercar. It’s got grainy black and white images to show, I don’t know, the coolness of old stuff? It’s got a voiceover by a very refined British gentleman, and it’s got clips of the car in all its glory or lack thereof. He then topped it all off my naming the video “Luxury Defined.”
This crazy video was so good that it caught Nissan’s attention who then promptly bought the car for $1,400 in cold hard cash. They rebought their own car. Now the question is, what to do with the thing? They’re actually turning to the public for ideas and, whoa baby, are there some doozies out there.
Some are suggesting they fix it back up to its former glory and then auction it off for charity. There’s also talk of pimping it out into something worthy of the Fast & The Furious franchise. A few people would like to see it with a jet engine and some would like to see it meet its doom in grand, fiery style. You have to wonder how the heck the people at Nissan are every going to make a choice!
Here’s the video that started it all…
And here’s our video of a much newer, shinier 2013 Nissan Altima vs Maxima 0-60 Mashup Review…
Nicole Wakelin fell in love with cars as a teenager when she got to go for a ride in a Ferrari. It was red and it was fast and that was all that mattered. Game over. She considers things a bit more carefully now, but still has a weakness for fast, beautiful cars. Nicole also writes for NerdApproved and GeekMom.