The 2014 BMW M235i was rolled out alongside the BMW M3 and BMW M4 at the 2014 NAIAS. All three vehicles benefited from a convoluted pre-unveiling skit that had a race crew and umbrella girls chanting a pre-race cheer. They up and vanished with no explanation as to what they were doing before the press event got rolling.
At least the cars were cool.
At $43,100, the BMW M235i is loaded with a 322 horespower, turbocharged straight six-cylinder engine that makes 332 lbs-feet of torque. According to BMW, it can go 0 to 62 miles per hour in 4.8 seconds (with the eight-speed automatic). A six speed manual is available too.
The BMW M3 and M4 were featured too; however, they were not featured as the star of the event like the BMW M235i.
The 2014 BMW M235i is a direct replacement for the 1-Series and has larger proportions. It looks very small next to the BMW M4, but not as compact-looking as the 1-Series did. It looks like it’s begging to be driven.
In this video, BMW brings out the M3 and M4, but the real story is the BMW M235i.
Check out this fresh video from the 2014 NAIAS!