Infiniti’s future ditches the curvaceous styling of old models for a much edgier look.
Today, Infiniti showed off its first teaser of an all-new EV crossover that shows at least a little bit of where the brand’s styling. Gone are the curvaceous forms of its current crossovers for something edgier and more aggressive. Infiniti will reveal their EV crossover in Detroit, showcasing a new platform for the brand’s cars moving forward. It’s also a milestone, as it’s been thirty years since the brand itself launched in Detroit, back in 1989.
The Infiniti EV crossover comes on the heels of other concepts like the Q Inspiration and Prototype 10. Those concepts seem keen on picking up sharper lines and super-thin headlights as well. Although, I’m not too sure about the light-up badges. I suppose it would let others know what car you’re driving in the dark. On the other hand, it comes off as a bit pretentious and it’s one more piece of the car to go wrong. Odds are that won’t make it to a production model, but I could be wrong.
All Infiniti models will be electrified by 2021
In their press release, Infiniti mentioned it will electrify its entire lineup from 2021 forward. On that basis, we’ll see the whole brand transform into either hybrid or all-electric models. Karim Habib, Executive Design director for Infiniti, says of this EV crossover:
“The concept car we will show in Detroit is the beginning of a new era for Infiniti, and an illustration of where we want to go with the brand. Electrification and other new technologies have given us the opportunity to evolve our design philosophy.”
Since this is the first teaser, there’s no other information available right now. As with the Q Inspiration, it’s encouraging to see Infiniti taking on an edgier design philosophy. That car turns the brand’s more conservative design language on its head. It looks like this Infiniti EV crossover will do the same for cars like the QX60. Naturally, the production model will ditch the nearly non-existent mirrors, and probably all the lit-up bits on the front as well.
We’ll have more information soon, when Infiniti unveils their EV crossover in Detroit. Stay tuned to TFLcar.com for more updates!