That smacks a bit steep.
Okay, picture the situation. You’re poring over all the options for your 2020 Chevy Corvette — color, wheels, seats, what have you — trying to build your perfect car. And when you land on your Elkhart Lake Blue Corvette with an Adrenaline Red interior and Carbon Flash Open Spoke wheels (sorry, that’s one of my top Corvette choices), you come across an option to personalize your VIN.
Yes, according to a CarsDirect report you will be able to actually customize the VIN on your new car. The order guide shows all versions of the C8 Corvette Stingray available with this $5,000. It lets you customize the last five digits of your car’s VIN, as opposed to the full 17 characters. That’s understandable, since those early VIN digits actually identify where the car was built, what engine it has, options and loads of other useful information. Screwing around with that would just make the car impossible to identify by VIN alone. And, you know, that is sort of the point of a Vehicle Identification Number.
So, it costs $1,000 per digit to personalize your VIN and really make it yours. I suppose you could try and make the car more collectable with a custom VIN, but it seems pretty steep to personalize your car in a way that few people, if any, will ever actually see. At least customized license plates let you show the world how clever you are.
If you do want this option, it’s better to order sooner rather than later, before someone grabs your custom VIN. Production of the 2020 Chevy Corvette will start later this year. Sales are slated to start soon after. Pricing should be available soon, at least for the Stingray.